Photograph by: Darrell Snow
Beeks’ Jewelers
N
Beeks’ Jewelers onie Ballard walked into Beeks’ Jewelers
as a high school student looking for a
we see multiple generations return as customers,”
she says. “It’s exciting to participate in the special
first job. Little did she know that more events in the lives of these people who are like our
1358 N. Pleasanburg Drive
Greenville than 40 years later, she’d still be there, family.”
864.268.1250 helping customers with old-fashioned service at a Many come in for Beeks’ fabulous selections
jewelry shop that makes people feel like they are a and repair services although many folks drop in
Jewelry Store
welcome guest. just to say hello and visit with Cooper, Ballard’s
Ballard, a Greenville native, first fell in love with 1-year-old golden retriever.
the business thanks to founder Charles Beeks, “Cooper has come to work with me every day
who “tucked me under his wing and treated me since she was five weeks old,” Ballard says. Her
like a daughter,” Ballard says. He opened the store love of animals has led her to give out free watch
in 1950, and it moved to its location in the Lake batteries a couple of times a year in return for a
Forest Shopping Center in 1979. donation to the Greenville Humane Society.
A graduate gemologist, Ballard bought Beeks’ in
2000. “Customers become extended family, and
44 behind the counter | 2012